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Anvil, Home Depot’s newest store brand, makes a 6-foot tape measure keychain that’s priced at 99 cents.
There are actually two styles of these tape measures at stores, but as far as I can tell, the only difference is whether a green brand label is placed on the right side, or a white label is placed on the left. I’m guessing that one batch was manufactured, and then a brand image change resulted in later stock looking different.
Okay, so this is a $1 tape measure. How does it compare to Milwaukee and FatMax tape measure keychains? Lufkin’s? It doesn’t.
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The hook is fixed in place. Measurements are in inches, with 16th inch markings on the top, and for the first foot there are 32nds on the bottom. After 12 inches, there are 1/16″ marks on both edges.
The lock is fully functional, and the spring return is adequate.
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As for the tape itself, it’s thin, springy, and floppy.
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Look at that standout.
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There are 3 things the Anvil tape measure keychain has going for it.
First, it’s actually a very nice size – small and slim. Second, it’s highly amusing to play with. Third, it’s incredibly inexpensive.
It doesn’t compare with other brands’ better keychain tape measures – no way. But it costs far less money – 75% less than Milwaukee’s and Stanley FatMax’s. And it’s still functional, at least for certain tasks.
I’m going to be frank here. The standout, or lack of it, is so hilarious to me that I bought one for comedic effect. I don’t ever see myself using this instead of one of my Milwaukee, Stanley, or Lufkin mini tape measure keychains. I should emphasize that although not ideal, it is usable, and is certainly worth the $1 plus tax that I paid for it.
I can see some users seeking out this particular tape measure. Maybe a cyclist wants the smallest tape measure possible. Well, I’d think this one would fit the bill.
Although I bought it as a joke, because the floppy blade is so darned amusing to me, the tape measure is actually useful, or at least usable.
You can add one to your next Home Depot order, or check it out in store.
Price: $0.99
Buy Now(via Home Depot)
I also examined the other Anvil tape measures at my local Home Depot store, and they were more usable, and even close to the quality of other brands’ entry price point tape measures.
